The Copy Detective Guest Post Guidelines

A woman sitting at a desk with a laptop and a cup of coffee.

Thanks for your interest in joining the guest postn’ crew on The Copy Detective. Seriously. I’m thrilled!

Here is some stuff you need to know before we go any further:

I don’t accept many guest posts. I just want to be frank about that.

The Copy Detective (and Copywrite Matters) will not post links to products or services I do not personally use or endorse.

So if you’re all about the sell man this isn’t the blog for you. Oh and if all you want is a link * firm headshake * << That’s a NO. Ok? With that out of the way let’s get down to business!

Guest post guidelines

I’m looking for posts that are 500 words or longer. A longer post is Aok as along as it’s valuable and relevant.

Your guest post MUST include:

  • A great headline. There are so many resources on this topic but you can start here.
  • Subheadings to break up long sections of text.
  • Correct spelling, punctuation and grammar. The Copy Detective has been known to get a bit loose now and then but there are some fundamentals you just can’t get wrong.
  • A bio up to 50 words in length.
  • Optional: If you have other social media links you want published, send me those too.

I might ask you to make edits, or make edits myself, just to ensure the style is consistent. Don’t be offended.

You’ll get extra points if you include links to old Copy Detective posts.

Before you press send

You should know that The Copy Detective is VERY picky. There is a lot of care and attention put into every single post I publish and I am not about to drop those standards, for anyone.

I won’t accept posts that have been published elsewhere.

I won’t accept posts that cover basic-level information done a thousand times before. It’s not that you can’t cover beginner level content, but find a new angle. Make it interesting.

I won’t accept posts that lack focus, have loose structure or that don’t stick to the point.

I won’t accept poorly-written posts that contain bad grammar or punctuation errors.

I won’t accept posts with affiliate links and any purely promotional links or content will be removed.

In fact, here are a bunch of reasons your guest post won’t be accepted. Heed them well!

Your email won’t be responded to if you don’t show any knowledge of The Copy Detective’s work.

We want you to

  • Share your knowledge and experience but make sure it’s relevant to The Copy Detective audience.
  • Be original and creative. Go through the archives and see what’s already been posted.
  • Inject some personality! No one likes a boring read.
  • Allow The Copy Detective to be the exclusive distributor.

Topics I love to read about

The Copy Detective loves to read about a lot of topics including:

  • Copywriting
  • Marketing
  • SEO
  • Social media
  • Content marketing
  • Blogging
  • Small business
  • Freelancing

So … Now what?

Email thecopydetective@copywritematters.com.au. If you put “Guest post submission” in the subject line I can pick you out from all the other emails I get, and make sure yours doesn’t find its way into the spam folder.

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