I was chatting with my mum last weekend. We were into our usual round-up of kid updates from my end, gardening updates from her end
I took my kids ice skating this week. Not because they have secret dreams of being Jayne Torvill (yep, that’s the first ice skating reference
I’m often asked about copy decks. What are they? What does one even look like? I’m often asked about copy decks. What are they? What
It’s a well-known marketing mantra: Only work with your ideal clients. The flip side of this is to say no to clients who aren’t right
You’ve read the headline and you’re shaking your head. You know writer’s block is real. You’ve experienced it, haven’t you? Staring at your page or
How do you write your email marketing? Does it trip off your tongue (or fingers) so it’s conversational and fresh? Or do you slave over
Head over to my free FB group: For The Love of Copy.
It’s where word nerds hang out talking about copywriting, marketing and being your own boss. There are tips, advice, training and GIFs. I’m all about the GIFs.
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